Basic Branding 101
Adam Westbrook is two posts deep into his 6X6 series for journalists, six posts with six tips in each on a particular theme to help journalists kickstart their careers in a new multimedia environment....
View ArticlePost-script
If I had a euro for every time someone watched my social media guru video…I’d have around €20,000 by lunchtime today. Which would be nice. Last Thursday I spent 30 minutes writing a script and building...
View ArticleFood For Thought
I’m hoping to make it to Rwanda in January, and as if reading my mind, a comms rep from Trócaire emailed me the below video along with a request to consider posting it online over the weekend. The...
View ArticleOn Social Media in Ireland
Having taken a step back from blogging and all that ‘meta jazz’ for a while, I’ve had a good long think about the Social Media Guru (SMG) vid I put together in September, and what motivated me to be...
View Article24/7 Magazine | Boards.ie
Open publication – Free publishing – More art For the last few years I’ve been a solid lurker on the boards.ie photography forum, which is a profound source of photographic help, information,...
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Should the C-suite learn to tweet?
CEOs of big, successful corporations largely don’t tweet. Fact. And that’s probably not going to change. Anyone who tells you that they should be active and public on social media probably has a...
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Could stringwire finally bridge the UGC gap?
Stringwire is buzzword of the week in so-called ‘social journalism’ circles, with the Monday announcement (furiously copied-and-pasted) that NBC had acquired the company to help it in its bid to...
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